Pune : Reliance AIMS, India’s leading Animation and media infotainment school today organized an exciting film appreciation festival for the students. The festival included an informative seminar on ‘Understanding Art of Animation Production’ coupled by a visual treat with the free screening of the movie- White House Down

The entire session turned out to be a boon for those wishing to get an insight into the technicalities and modalities required for producing an animation film. It was especially beneficial for students who wished to pursue a course in animation as they got first hand experience, thereby facilitating them to make an informed choice.

Popular animation movies were taken as reference points to enlighten the audience about the nuances of animation/vfx filmmaking. At the end of the day, the organizers of this seminar were largely successful in driving home the fact that a career in animation/animation production will be a fruitful option.

‘Understanding Art of Animation Production’ was open to youngsters in the age group of 17 to 21 years especially those who had a penchant to make a foray into this field. The eclectic crowd got an opportunity to interact and learn from the who’s who of the industry that included Mr. Vaibhav Kumaresh, Founder-Director, Vaibhav Studios. By envisioning the exciting world of animation, most of the students attending the event expressed their desire to pursue it as a profession.

Mr. Vaibhav Kumaresh, Founder-Director, Vaibhav Studios said, “I am delighted to be a part of such a seminar which has given me an opportunity to explain in detail about the different stages of animation production. Speaking from my experience, I can assure you that animation is probably one of the few professions wherein a person will never experience boredom as this world of make believe is constantly brimming with challenging assignments that will test your creative abilities to the hilt. If the world of animation fascinates you, then its time you awaken the ingenious streak in you and think about making a career in this field.”

Dr. Ashish Kulkarni, CEO, Reliance Animation said, “Every human being is born with the genes of story-telling and creativity. Those having both can build bright future in animation. The animation industry is not all about just computers, but an opportunity for creativity. Let the field and sector be any, the need is to marry creativity with technological excellence at all forums.”

Source : Swati Mathapati