Mumbai :  Pegasus Toy-Kraft Pvt. Ltd., India’s edutainment toy brand that stimulates originality and encourages creativity is pleased to announce their association with Mood indigo, the largest festival of its kind in Asia in the form of Checolo.

Checolo, a game developed in house by Toykraft has been selected as the ‘official game’ of Mood Indigo 2013 to be held at IIT Bombay on December 21,22 and 23

When asked about the game Dr. Makhija said “Checolo has what it takes to emerge as Classic game along the lines of Chess, Reversi or Ludo wherein the game rules are easy to understand, at the same time the game may be played with a varying degree of skill and strategy. Checolo Game Masters can play the game in attack, defend or in a combination mode depending on the expertise of the game play exhibited by an opponent. Thats one reason why I am eager to sit back & watch the Checolo tournament as it unfolds on the 21st & 22nd of December.”

Speaking on the collaboration, IIT student & Mood Indio Marketing Head Jeet Zaveri said, “Mood Indigo will have a new game added this year called CHECOLO with our increasing acceptance among students, we want to raise the bar higher this time and also give them a chance to experience a game of international standards and hence we associated with Pegasus Toy-Kraft. I believe the participants will have a great experience while playing the game.”

Checolo seamlessly blends two popular games (Sudoku & Checkers) that have grown to be all the rage among avid puzzlers. This unique logic based board game is sure to bring out your intellectually competitive side, as you attempt to thwart the moves of your opponent in conquering the board.

Checolo will be played amongst participating students from colleges all over the country for 2 days and 1 winner will be chosen after several rounds of eliminations. Apart form the game experience the prizes for the runners up & winners are something to look forward to!