Mumbai : Premier Wellness brand VLCC and noted Bollywood actor and celebrity Ms. Shilpa Shetty Kundra have formed a joint venture to offer YaPTM – a unique combination of Yoga and Physiotherapy.

YapTM is a novel concept that combines the Eastern philosophy of Yoga and ancient Oriental principles of balancing vital energy, with the Western technology of Physiotherapy using Bio-Energy Stimulation. It accelerates the recovery of damaged tissue at the cellular level providing pain relief as also overall wellness.

Apart from pain relief, benefits include faster recovery from muscle, joint, tendon and ligament injuries, increased metabolism and mobility and aid in the treatment of sleep disorders and chronic fatigue.

YapTM services will initially be offered at VLCC’s 167 slimming, beauty & fitness centers in India. With the launch of YaPTM, VLCC would become the largest provider of Yoga and Physiotherapy services in the country.

Speaking at a Press Conference here today to announce the tie-up, VLCC Group Founder & Mentor, Mrs. Vandana Luthra, said, “At VLCC, we have always been committed to delivering innovative and highly effective Wellness solutions to customers, aimed at ensuring 360° transformation. For a while now, we have been feeling the need to include in our exhaustive portfolio an offering that combined the benefits of both Yoga and Physiotherapy, which, I am happy to say, would now be met with YaPTM. We are delighted to join hands with the beautiful and fitness icon Ms. Shilpa Shetty Kundra for this initiative. It is yet another significant step in our journey to make preventive healthcare more encompassing and accessible to as many in society as possible.”

Speaking on the occasion, Ms. Shilpa Shetty Kundra said: “As an avid practitioner and developer of Yoga and fitness techniques, I have continuously been on the lookout for a solution that combines quick and sustained relief from pain and injuries of various kinds with overall enhancement of wellness. My research led me to discover the benefits of micro-current stimulation, which I felt could be amalgamated with Yoga to simultaneously offer the benefits of both Yoga and Physiotherapy. This led me to develop the YaPTM concept, which was then refined by the VLCC R&D team into customised solutions. It is my belief that YaPTM will enable people across the length and breadth of the country to improve their overall wellness quotients and lead healthier and more active lives.”

The YaPTM Advantage

Invented by a reputed Belgian physical therapist, a proprietary micro-current stimulation device safely and gently stimulates the YO-MO points of traditional Chinese therapy for balancing the flow of vital energy (Ch’i) in energy meridians (pathways or channels) to treat various organ systems and rid the body of disease. These meridians are carefully traced for each individual, and assessed and stimulated by trained physiotherapists with micro-current and physical stimulation for providing the most effective results.

Favored by some of the most renowned professional athletes and reputed physiotherapists worldwide, this proprietary micro-current stimulation device raises the level of adenosine triphosphate (ATP) – regarded as the universal ‘energy currency’ of living cells and essential for all physiological processes which use energy – which, in turn, results in quicker relief from pain and rapid recovery from injuries. The micro-current makes it possible to reactivate damaged cells by using the organ’s own frequency as a sort of reminder to help specific cells return to normal so that the organ functions better.

Scientific studies have shown that the flow of micro-currents has a direct co-relation with a rise in the level of adenosine triphosphate. In 1982, seminal research conducted by Ngok Cheng et al. demonstrated that direct electric currents lead to a substantial increase in ATP concentrations in the tissue1. The researchers stated that the effect on ATP production could be explained by proton movements on the basis of the chemiosmotic theory of Dr. Peter Mitchell2.

To sustain the benefits of the therapy, the YaPTM program has carefully selected Yoga postures or asanas depending on the individual’s need and ability. Yoga offers the dual benefit of strengthening and adding flexibility to the entire body musculature as well as specific asanas that have been proven to work against as well as prevent many common ailments.

Specially trained and experienced physiotherapists will be involved in providing YaPTM services to customers at all VLCC centers where the program will be rolled out.

Ms. Shamita Shetty did the interiors of the YaPTM rooms.