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  • APEDA recognizes Best Foods amongst the leading basmati rice company for export

    Published on December 5, 2014

    Best Foods, amongst the largest and fastest growing rice brands in the country has been receiving an overwhelming response in the export market and has maintained its position among the top 3 brands for the export of premium basmati rice. Best Foods bagged the silver trophy at the APEDA (Agricultural & Processed Food Products Export Development Authority) Export Award 2011-12 and the bronze trophy at the APEDA Export Award 2012-13. Best Foods has been awarded the APEDA Golden Trophy for being the largest exporter of Basmati Rice in the year 2010-11 and is a proud recipient of APEDA Silver Trophy for the 2nd highest export for the fiscal 2007-08, 2008-2009 and 2009-10.

    Best Foods is an integrated player of rice, health and wellness products, ready to eat meals and ready to cook pastes and sauces. Within a short span of time, the brand has launched products that are available across 200 cities. Additionally the company has 38 exclusive brand outlets across high footfall areas in Delhi/NCR. The products have received a tremendous response, making Best Foods one of the top recalled rice brands. The consumers love it for its unique packaging and consistent quality. Best Foods products have been widely appreciated in major overseas countries located in Asia-Pacific, CIS, Middle East, Africa, Europe & North America, making it one of the leading rice brands globally.

    Commenting on the great performance of the company in the export segment, Dr. Aayushman Gupta, CEO, Best Foods Ltd., said, “We are pleased with our winning spree at the APEDA Export Awards and our performance in the export market. Best Foods has moved away from the traditional approach of focusing on rice varieties to a consumer centric approach. We have segmented the market along the demographic lines and have products for each economic segment. With our diversified product range as well as niche marketing methods, we have been able to connect very well with the overseas market.”

     

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