Bengaluru  : DrinkPrime, the IoT-enabled customized water purifier on subscription has been acknowledged as one of the Top Online Rental Tech Startups in Tracxn’s ‘Emerging Startup Awards 2023’. DrinkPrime has been recognized under the ‘Minicorns’ category – early-stage companies that have the potential to be unicorns in the long term. This esteemed recognition affirms DrinkPrime’s position as a rapidly growing disruptor in the 30-year-old industry and highlights its commitment to providing innovative solutions that enhance the lives of its subscribers.

Tracxn’s selection process involves various parameters like market size, investment by marquee investors, execution excellence and future growth prospects. Backed by marquee investors like Omidyar Network India, Sequoia Surge and 9 Unicorns, DrinkPrime achieved a 330% growth last year.

“We are incredibly honored to receive Tracxn’s Top Online Rental Tech Startup Award,” said Vijender Reddy Muthyala, Co-founder and CEO, DrinkPrime. “Our mission is to provide clean, safe and healthy drinking water to all. We knew from the beginning that subscription is the way to improve safe drinking water access in India. We provided 5 crore litres of safe drinking water to our 1 lakh+ users in 2022. In the upcoming years, we look forward to making it accessible and affordable to 70% of India using IoT and our subscription model.