by NR INDRAN / INT

On their arrival in South Africa the Indian contingent took on the wild.They went on a jungle safari and were greeted by the lion, cheetah the rihno’samongst other wild animals. After playng cricket on snow World CricketLegends organized by Beyond Boundaries in its second edition brings togetherIndian and South African greats to play cricket in the middle of the jungle.

Dilip Vengsarkar, AunshumanGaekwad, Ajay Jadeja and Rogger Binny went on a jungle safari and wereenthralled by the sights. To acclimatize themselves with the playing conditionsin the middle of the jungle.

The World Cricket legends promises to be a fascinatingexperience spread over three days with fun, adventure all wrapped together.

Established in 2003, BeyondBoundaries was born with a vision to help brands create a 360-degreecommunication approach by including sport in the marketing mix. In the yearsafter its genesis, Beyond Boundaries established itself as a leading sports andentertainment marketing company, which connects brands and people through aunique combination of events, entertainment and experiences. The low profilecompany has in a short run carved a distinct niche among the country’s premiumsports specialists. This has been achieved by creating distinctive brands likethe World Cricket Legends and the RSD World Cricket Summit. The RSD WorldCricket Summit (WCS) is a recognized think-tank that convenes annually todiscuss the nuances of the game, its future course, it trials and tribulationsand those faced by its warriors. This it does by bringing togetherdistinguished cricket greats on a common platform. Beyond Boundaries is thebrainchild of a young entrepreneur who gave up on a lucrative corporate careerto go back to what he was ordained for. Jaideep Sinh Parmar, scion of theerstwhile royal family of Muli in Saurashtra, grand nephew of late Shri RajSingh Dungarpur was set to play professional cricket when an injury to histhumb, cut short a dream run started at the tender age of 9 when he hit hisfirst 100. At 18 he quickly changed track and soon moved into the corporateworld, and after ten years of corporate boardrooms he set up Beyond Boundariesto follow his passion.

Listed on the Johannesburg StockExchange and Namibian Stock Exchange, FirstRand Limited is one of the largestfinancial institutions in South Africa providing banking and insurance productsand services to retail, commercial, corporate and public sector customers. Itsvision is to be the African financial services group of choice and, in additionto South Africa,the Group operates in seven key African territories. The Group’s track recordof delivering superior returns to shareholders has been achieved through acombination of organic growth, acquisitions, innovation and the creation ofcompletely new businesses. Differentiated by its “owner-manager” culture,FirstRand executes its strategy through a portfolio of market-leadingfranchises; Rand Merchant Bank (RMB), South Africa’s number one investment bank; First National Bank(FNB), the country’s third largest domestic retail and wholesale bank byassets; and WesBank, the largest asset finance operator with over 30% of South Africa’smotor market. FirstRand is currently the only bank from the African continentto be granted a full-scale commercial banking license in India. Thison-the-ground presence, combined with its African footprint allows FirstRand toprovide the full range of traditional investment banking and financial marketservices to both African and Indian corporates looking for opportunities in theIndo-Africa corridors, with a key focus on advisory services to Indiancorporations investing into Africa.

&Beyond Phinda Private GameReserve – in KwaZulu-Natal Described as “Seven Worlds of Wonder”,&Beyond Phinda encompasses an impressive 23 000 hectares (56 800 acres) ofprime Big Five wilderness in KwaZulu-Natal. This Reserve comprises sevendistinct habitats – from dry sand forest to wetland systems and mountain ranges.Catch a glimpse of the shy suni antelope, track rhino in the bushveld, observebreeding herds of elephant in fever tree forests, hold your breath as a cheetahteaches her cubs to hunt, glide past hippo on the Mzinene Riverand marvel at the gracious nyala. Phinda is home to more than 3 000 of theserare antelope.

You can contact author @ [email protected]