Defining the traditions of femininity for more than four decades, Pakistan’s Premier Textile brand, LALA has launched their latest collection of Hand-woven Suits by Sana and Samia Macramé Vol-2 in India. After receiving overwhelming response in Pakistan, LALA is all set to bring charisma to the Indian women with this printed assortment. The highlight of this collection is the palpable hues of pastel colors and aesthetically appealing floral prints with intriguing lacework. The sensibilities of the artisans & craftsmen combine the traditional with the modern; LALA has embraced designs which are loved by women across all generations.

This new exuberant collection is a fusion of laces and flower patterned suits in designs themed on  Kashmiri, spotted ,Tropical, Digital, Feather, Rose, Jaipur, Sindhi block, Shaded dots, Block Wheel, Botanic, Spring floral, Romantic, Dreams. Adding to the niche, this fabulous collection the luxurious brand has incorporated laces like Britannica, Indian and Zulu. This new collection from the house of LALA is available in 16 different designs in two colorways. Wear printed and colorful suits embroidered with cutwork in chiffon and cotton which is sure to be envied by one and all.

On the launch of this collection, CEO, Pakistan’s premier textile brand LALA, Mr. Pervez Lala, said, The collection by Sana Samia Macramé Vol-2 is synonymous to versatility that every woman will love to flaunt this season. As summers are in full swing, this lawn fabric is just the ideal pick as its light weight and casual at the same time it is summery and chic. Overall the collection by LALA is an eclectic mix of history and tradition with vivacious design with the touch of ethnicity.

Pakistan’s Premier Textile Brand LALA launched its first retail label in 1972 and has today grown to encompass diverse retail brands providing accessible summer; midsummer and winter fabric ranges; these include lines such as Madham, Dahlia, Vintage, Sana & Samia, Pashmina, SENSUOUS, La Femme, Kesa, Brocade, Magnifique, Macrame’, Mashaal & Lala Classic.