Adding to its extensive range of kids’ clothing items including tees, tops, joggers, leggings, sweatshirts, dresses, shorts, and jumpsuits, Indian premium kidswear brand SCRAM has launched its organic cotton t-shirt collection for boys and girls. In a stylish blend of comfort and sustainability in fashion, these breathable and incredibly soft-to-feel t-shirts can be worn by all age ranges, from toddlers aged 1-2 years to pre-teens.

Vibrant colors, on-trend motifs, and stylish cuts — the newly launched range is true to Scram’s promise of offering something for all your child’s mood and occasion.

“As summer fast approaches, comfy and airy tees for their little ones are the first choice of any parent. Our new organic cotton collection brings cute, comfortable clothing options for children of all ages, and have been designed to be light on the wearer, the environment and the parents’ pockets. They’re locally made and ethically sourced” says Manoj Jain, Director at Scram.

Active on their website blog and social media, Scram is also going beyond their image as a clothes retailer to become the #ScramFam – a close-knit community for parents, new and old. They are a group of parents who know what parenting really looks like, and the accompanying questions, doubts, opinions, and frustrations that go hand-in-hand with the journey.

With their organic cotton t-shirts also being a great no-fuss gifting option, Scram offers free shipping within India and a delivery period of just 4-7 working days.