Book was unveiled by:  Dr.B.N. Roy-Vice President IEC, Dr. D.B Singh-Director IEC , Dr. H.K Sahjwani- Dean Academic  IEC and Mr. Deepak Bohra –Astt. Manager Marketing, Dreamtech Press Many other academicians and faculties from different institutes were also present their. The book entitled Strategic Management and Business Policy is written to cater to the needs of students pursuing management and other allied courses. The concise and accessible style of the book will also help managers to formulate sound business policies to achieve better performance and a competitive advantage for their organization. Moreover, the book will enable managers to make the best possible utilization of organizational strengths, minimize organizational weaknesses, grab opportunities, and anticipate possible threats. The book explains the concepts of strategic management and business policy in an easy-to-understand manner. It provides a practical approach for the formulation and implementation of corporate, business, and functional level strategies, new business models, business ethics, and corporate governance.

About Author:

Dr. Dharm Bir Singh has almost 20 years of academics and techno-managerial experience to his credit. After receiving B. Tech. (Electronics & Telecommunication) and MBA degree both in first division from MONIRBA, Allahabad (Allahabad University), he worked with leading satellite communication and power electronics organizations. He has also worked as Professor in RSMT, Varanasi and EMPI Business School, New Delhi. He has also worked with All India Management Association (AIMA), New Delhi, which is an apex body of management in India. Later he completed his M. Tech in Electronics and Communication & Ph. D from Allahabad University. Presently, he is an active member of AIMA, Computer Society of India (CSI), and Global Institute of Flexible Manufacturing Technology (GIFT). He is life fellow of Institution of Engineers (IE) and Institution of Electronics & Telecom Engineers (IETE). He has written and edited a book on Computer Network Driven E-Commerce Technologies. Besides, he has written more than 50 papers in various magazines, journals, and proceedings of seminars/conferences. He has guided several students for the vocational and academic research projects. He is on the panel of many universities for academic cause. He has worked as Director in several leading institutes, such as Lord Krishna Group of Institutes, Ghaziabad, GNIT, Greater Noida, NIET Greater Noida, and GNA – IMT Phagwara, Punjab. He is currently working as Group Director in IEC Group of Institutions, Greater Noida.