New Delhi :The consumer experience of viewing video content on mobile phones is set for a paradigm shift with the introduction of Jigsee Beta, which enables mobile subscribers to access premium video content on the most popular mobile phones for free.

Developed by mobile video streaming start-up, Jigsee Inc., the patent pending smooth streaming technology helps deliver continuous video flow on wireless data networks.

Combined with its tested mobile application which makes video streaming possible even on phones with basic features (often referred to as feature phones), Jigsee has overcome hurdles that have so far prevented adoption of Mobile Video in most emerging markets.

With an estimated 90% of mobile subscribers using feature phones, this translates into a potential audience of well over 500 million in the Indian sub-continent alone. These mobile subscribers have so far been unable to access video streaming services such as YouTube, which traditionally caters primarily to users of advanced smart-phones with access to high speed broadband connections.

Jigsee Beta is now available for free download via http://m.jigsee.com  and at half a dozen app stores, including on the Appia (Opera Mobile Store, Mobile2day, Zedge), Airtel, Getjar, Ovi and Tata Docomo.

To begin with, over 200 Java enabled mobile handset models support the Jigsee application. Over a period of time most phones, including those with the Android operating system, will be supported by Jigsee.

Jigsee Smooth Stream Technology: Key Benefits

Smooth Streaming: Jigsee offers smooth and continuous delivery of video steams.  Little or no pauses once you start watching a video even in environments with slow data connections.

Compatibility with Java enabled phones makes reliable streaming possible for some of the most used phones in the Indian sub-continent, including many phones that are unsupported by popular video streaming services such as YouTube.

Auto-bookmarking makes watching long-format content easier on a mobile device. Examples: If cut-off mid stream due to a drop in network signal, or if the phone battery dies, Jigsee automatically remembers where the stream stopped and provides a simple option to resume watching the next time the application is opened.

Magic Queue allows every video to continue into subsequent videos that Jigsee plays.

On-the-fly Video Quality Maximizer The speed of wireless networks change all the time. Jigsee streams automatically adjust on-the-fly to provide the highest quality possible, without stopping the show.

Works on any network Jigsee works over 2G (GPRS), 3G, 4G and WiFi. On phones that support automatic switching between networks (ex. GPRS to 3G), Jigsee streams will play continuously without stopping.

“Jigsee is more than a technology, software or mobile application. Jigsee is our way of dissolving borders that prevent entertainment, education, and information content from being equally accessible to everyone,” says

35-year-old Jigsee founder and CEO Ray Newal.

Ray, an Internet industry veteran, was amongst the first employees of DoubleClick which played a pivotal role in the formation of the internet advertising industry. Prior to starting Jigsee, Ray managed content and business development teams at Yahoo! and Microsoft.

Jigsee already has over 200,000 minutes of content from top tier content owners including 1take media, Gypsy Videos. Mukta Arts, Point Zero, Speed Records,

Spice Digital, Soor Mandir, Manorama, Mayura, UTV, UTV Bindaas, Wave Music (Vee Gee) and Yuki. (See a longer list below).

.Content genres available on Jigsee include trailers, scenes, songs, news and events related to entertainment, short films, kids content, animation, education, etc. Besides these, there is also devotional content and content on fashion, lifestyle and yoga.

“Jigsee brings a smartphone-like video streaming experience to basic feature phones. Nothing else compares to Jigsee, free or paid,” says Jigsee co founder Areef Reza, a mobile technologies expert, who spent over a decade working with Nortel Networks and Research In Motion.

Personal experience in Bangladesh, Reza’s home country inspired him to seek ways of delivering video content over less-than-ideal mobile networks.

Reza’s software deliver’s video to mobile phones in spite of limited network bandwidth and unreliable connections. The usual way of sending video to a mobile phone assumes a lasting connection between the delivering server and the phone.

There is enough light hearted stuff in the form of comedies and humorous content. And of course kids have their favourite animation characters entertaining them.

What do I need to get started?

Jigsee content offers a great experience to viewers even on GPRS / EDGE networks and it only gets better on 3G or WiFi.

All that a feature phone users needs is a GPRS connection on your phone. Unlimited GPRS plans have recently become available from operators at affordable prices.

Content Genres

Bollywood (trailers, movie scenes, songs, news and events)

Short Films and Documentaries

Devotional content

General Entertainment

Music Videos in regional languages

Fashion Lifestyle Yoga

Comedy/Funny

Animation Kids

Science & Technology

Education

Formidable Content…and growing by the day

1take media Over a 1000 Independent films of 1-30 minutes

Gypsy Video content for Kids

Khan Academy Educational Videos Cover over 2000 programs including IIT JEE content
Manorama Malayalam Music
Mayura and Yuki Rajasthani Music
Mukta Arts Dozens of super hit Hindi films
Point Zero Punjabi Music Videos
Sagar Arts TV Serials Ramayana, Sri Krishna
Sethia Audio Video Yoga and Lifestyle content also Animation content for kids like Akbar Birbal, Vikram Vetal, nursery rhymes, etc,
Soor Mandir Gujarati Music
Speed Records Punjabi Music Videos
Spice Digital over 15000 Music Videos in multiple languages
Swami Films Hundreds of films, including super hits; thousands of Bollywood songs; over 4000 News and Events videos; Scores of animation films
UTV Scores of latest super hit Hindi films

UTV Bindaas General Entertainment channel content
Wave Music Vee Gee Bhojpuri Music