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  • Uncle Chipps gives consumers a chance to meet the sporty celeb trio from Mumbai Indians

    Published on August 6, 2014

    Mumbai: After the successful launch of the CHIPPS WITH CHAMPS consumer campaign, Uncle Chipps announced the 10 lucky grand prize winners. The winners were flown down to Mumbai Indians Sushant Marathe, Pragyan Ojha and Praveen Kumar with the winners of Chips with Champs contest from DelhiMumbai to meet Mumbai Indians Players – Pragyan Ojha, Praveen Kumar & Sushant Marathe. The winners span across the country including cities like Roorkee, Amreli, Kolkata, Pune, Delhi and Gurgaon.

    The contest was hosted on the official Facebook Page of Uncle Chipps during the cricket season and allowed participants to score runs by answering questions asked by Uncle.  The contest was built on the brand’s promise of adding fun to the cricket season with Uncle Chipps, the good natured uncle that everyone in the family relates to and no family gathering can do without.

    Uncle Chipps is a potato chip brand from PepsiCo India with delicious Indian flavours and a generous, fun-loving personality that draws everyone towards it. As a brand, Uncle Chipps has been built on the key pillar of local relevance by building a pipeline of innovative Indian flavours like Bombaat Chilli Masala, Paapri Chaat, Sendha Namak, Jhakaas Tomato Twist, Plain Salted and Spicy Treat, activation of regional festivals and films and communication that keeps in mind regional nuances.

    Source: Sachin Murdeshwar

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